Introduction
These scenarios will give you practice applying concepts from the readings to models of real-world situations.
Activity Instructions
Read the following scenarios and complete the corresponding questions. Please remember to answer in complete and grammatically correct sentences. I am looking for your thought process in the answers to the questions, so be complete in your answers and use the opportunity to clearly demonstrate your newly acquired knowledge.
Scenario 1 (length: as needed)
Suppose the market for a certain pharmaceutical drug consists of domestic (United States) consumers and foreign consumers. The drug’s marginal cost is constant at $5 per dose. The demand schedules for both regions are given below.
|
US |
Foreign |
Price |
Quantity |
Quantity |
$60 |
1,000 |
200 |
55 |
1,500 |
250 |
50 |
2,500 |
400 |
45 |
4,000 |
600 |
40 |
8,000 |
1,000 |
35 |
14,000 |
2,000 |
30 |
20,000 |
3,500 |
25 |
30,000 |
7,000 |
20 |
40,000 |
16,000 |
15 |
55,000 |
35,000 |
10 |
65,000 |
75,000 |
5 |
77,000 |
150,000 |
Scenario 2 (length: as needed)
Apple (relatively) recently introduced different “versions” of the iPhone and iPad—in particular, currently Apple sells four versions of the iPad (iPad Air, iPad with Retina display, iPad mini with Retina display, and the iPad mini– http://www.apple.com/ipad/compare/). Note that the “top of the line” iPad and iPad mini are available with hard drives that range from 16GB to 128GB, and with the A7 chip. The other versions of the iPad and iPad mini are only available with a 16GB hard drive and feature slower chips (A6X and A5), but at a lower price than the top of the line models.
Scenario 3 (length: as needed)
The marginal cost of producing a particular item is $2.50. Suppose a consumer is willing to purchase one item at $10, a second unit of that item at $9, a third unit of that item at $8, and so on. This means that the consumer’s demand schedule looks like:
Price |
Quantity |
$10 |
1 |
9 |
2 |
8 |
3 |
7 |
4 |
6 |
5 |
5 |
6 |
4 |
7 |
3 |
8 |
2 |
9 |
1 |
10 |
Scenario 4 (length: as needed)
You are in charge of setting the optimal price for tickets for a local hockey team. The demand schedule for hockey tickets is below:
Price |
Quantity |
$10 |
6,000 |
11 |
5,900 |
12 |
5,750 |
13 |
5,500 |
14 |
5,200 |
15 |
4,900 |
16 |
4,500 |
17 |
4,000 |
18 |
3,500 |
Writing Requirements
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